Let's face it. If you are developing a website or app, you will probably require file handling sooner or later. It's something as basic as user authentication.
There are two options: You either do it yourself using some open-source software or buy it as a service (like Uploader window).
I also faced this problem and tried both these options. I first tried using open source software like Fineuploader, FilePond and Dropzone. I'm myself a big contributor to many open-source projects but there was still a lot of integration work on the backend.
After that I tried two services: Uploadcare and Filestack. They do offer a lot of features and benefits but I wanted full control over my files and I wanted everything truly unlimited. The whole reason for not writing your own uploader is because you do not want to worry about file handling anymore. Counting the number of uploads, keeping track of bandwidth, and using someone else's hosting just didn't sit right with me.
Every developer needs file handling for their site but the existing solutions either needed too much work or were too restrictive. Sparks idea to find the sweet-spot of powerful features, unlimited use and affordable pricing.
Start work with my co-founder Navneet Rai. First prototype is now ready. Send it out to 20 friends and family to try it out. It took a lot longer than expected but everything turned out great.
Posted website on product hunt. Site is a great hit and gets awarded the #1 Product of the day with 600+ votes. Confirms the huge gap in the market.
Big companies like Redbull and well know developers like Patrick McKenzie and Ryan Kulp sign up and tweet about the service. Things starting to pick-up.
Hired our first dedicated support employee to help customers with questions and integration.
Just a few dollars shy of reaching $5K MRR. Customers are happy and lots of feature requests. The #1 feature request was support for bigger files and more themes.
Moved company to the US and we're now incorporated in Delaware.
Released the second version of uploader after a total rewrite with Vuejs. Replaced complicated json options with an easy point-and-click wizard.
Happy customers want to promote Uploader window to friends and other devs. Added an affiliate program using JVZoo.com with 50% recurring affiliate commission.